July 10: cause related marketing month
It's July 2010 and the month we've chosen for this year's Ideal cause related marketing initiaitve. Every year, we give away 1% of one month's fee income to overseas aid via UNICEF. This year, to tie in with the World Cup, we asked clients and contacts where the money should go a UNICEF footballs b AIDS ... Continue reading "July 10: cause related marketing month" |
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GAYE Gold
We've just come back from a wonderful break in Dorset fantastic coastline and sky and come back to good news: we've regained our Gold Award for Payroll Giving.
I was disappointed last year when we didn't realise we'd missed the deadline for applications. And this year I had tobe proactive and chase ... Continue reading "GAYE Gold" |
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Happy Birthday Tate Modern
Ideal wishes Tate Modern a very happy 10th birthday! May 12 is turning out to be a very big day politically, but it’s also a very significant day culturally. A decade ago, HM The Queen was opening the big, brave new arrival for the new millennium. Today, local schoolchildren are parading their ... Continue reading "Happy Birthday Tate Modern" |
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